5 Secrets Of Outrageously Successful Business Owners
By Denise Corcoran
Are you struggling to make a profit? Are you challenged in
reaching your next success level? Would just like to reach
your desired business goals faster?
The following business secrets are -
*THE BEST OF THE BEST.*
These secrets were not gotten from a book or seminar.
Rather they represent the wisdom I gained from coaching and
consulting hundreds of businesses over the last 21 years.
From the entrepreneur to multi-billion dollar companies.
I can GUARANTEE that if you apply any one of these 5 secrets with
conviction and commitment, you will experience quantum
leaps in your business.
THE SECRETS:
1. *EXPECT* TO WIN... EXPECT TO SUCCEED
While we all experience highs and lows in our business,
outrageously successful enterprises EXPECT to succeed
over the long run. For such enterprises, Success is
the ONLY option.
To what extent do you EXPECT to succeed in your business?
What less empowering expectations currently undermine your
success? Make a *decision* today to succeed.“Cut the cord”
on all other possible outcomes.
2. ALWAYS ASK THE MILLION $$ QUESTION:
*"Where is the opportunity in this situation?"*
Within every business challenge, there is an extraordinary
opportunity for a HUGE breakthrough. Even with the most
difficult challenges, outrageously successful enterprises
never see challenges. They ONLY see opportunities. They
always ask:“Where is the opportunity in this situation?”
Where is your focus right now in your business - on the
challenge or the opportunity? Make it a habit to ask:
*"Where is the opportunity in this situation?"*
that one question will blow open the doors to new solutions,
new strategies, and new possibilities to take your business
to the next level.
3. BECOME THE ULTIMATE BUSINESS "ROMANTICIST"
Outrageously successful enterprises are always "IN LOVE."
That's right. They LOVE their customers. They LOVE their
employees and vendors. They LOVE their visions. They LOVE
everything about their business.
This principle is not something you get from a book. It
comes from the very heart and soul of why you are in
business. When you are "in love," it shines forth in
every client interaction, every exchange with a prospect,
every dealing with a peer or vendor. Remember the old
cliche,“People don't care what you know; they want to
know that you care.”
Are you "IN LOVE" with your clients and prospects? Are you
IN LOVE with the benefits you offer? Are you IN LOVE with
every aspect of your business? If not, why not? What do you
need to change about your attitude, beliefs or actions to
become the“Ultimate Business Romanticist”?
4. LOOK AT MARKETING AS A *CONTINUUM*, NOT AN EVENT.
Contrary to conventional business thinking, marketing does
not end with a sale. Outrageously successful enterprises
know that marketing is a perpetual process. And, contrary
to most business practices, these enterprises focus more
than 50% of their marketing efforts **after the sale** --
such as post sale follow-up, repeat business incentives,
backend selling, referral marketing, etc. They know that
the greatest revenues are generated after the sale.
How do you see and practice marketing in your business --
as an event or a continuum? What *post sales* and prospect
follow-up activities can you incorporate as the focus of
your marketing efforts? This one shift n your marketing
focus alone can increase your revenues 100%, even 500%
more than any marketing action you take in your business.
5. DEVELOP A BIAS TOWARD ACTION
Outrageously successful enterprises understand that, in
today's economy, windows of opportunity are often measured
in months ...not years and decades. They know they cannot
wait for the perfect strategy, the perfect solution to
capitalize on these opportunities. They must act quickly
if they want to thrive in these highly changing times.
What new projects, strategies or opportunities are you
stalling in order to achieve perfection? What new
practices, support structures or habits will accelerate
your bias toward action?
ABOUT THE AUTHOR
Denise Corcoran - CEO, The Empowered Business (tm) -
assists CEOs, executives, and business owners in taking
a quantum leap from the ordinary to the extraordinary …
from unrealized dreams to mastering their destiny …
from slow growth to exponential results.
http://www.EmpoweredBusiness.com
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